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Strategy

Branding

Asset creation

Brand guidelines

We crafted an adaptable brand identity for GRACE International, blending their evidence-based research with grassroots engagement. 

GRACE is an international charity promoting long-term, sustainable reconciliation and advocacy for children born of war, their families and communities affected by war.

GRACE logo

GRACE International approached us to create a brand identity that would convey their work with grassroots organisations, as well as appeal to their higher-value donors. The result was a strategy based on affecting change from the ground up. A strong typographic logo and distinctive marque work together with earthy textures and colours to create a flexible identity that can adapt to different audiences.

GRACE is an international charity promoting long-term, sustainable reconciliation and advocacy for children born of war, their families and communities affected by war.

Strategy

Branding
Asset creation
Brand guidelines

GRACE logo marque colour variations
Tote bag with GRACE branding
GRACE presentation design
GRACE business cards
GRACE printed logo
GRACE report cover design
GRACE look and feel
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